OFFICIAL PRODUCT SPONSOR
OF THE BANDIT BIG RIG SERIES FOR 2021
The Bandit Big Rig Series (BBRS) Official Product Sponsor Package is inclusive to some of BBRS’s most marketable opportunities, rights and benefits. They are combined to meet the sponsors goals through the most value-driven marketing platforms, ensuring authenticity with participants, event attendees and all other Bandit Fans.
Year-round affiliation as a Bandit Big Rig Series Official Product Sponsor which includes all events, campaigns and programs for the entire 2021 season. This is designed to maximize your exposure in not only the BBRS, but any consumer market our Bandit Fans are a part of.
Sixteen (16) co-created messages
One (1) 10’ x 20’ on-site activation space
Four (4) live announcements at each BBRS event
Three (3) :30 second sponsor provided commercials
featured on Bandit TV
Commercials to remain in race rebroadcast hosted
on BBRS social media pages
BANDIT BIG RIG SERIES STATS
COMPANY BRANDING RIGHTS & AFFILIATIONS
WINTERS RACING LLC
Bandit Sponsored – Doug Winters NHRA Pro Mod Drag Racing
Co-branded with the Bandit Series in conjunction with Winters Racing at 14 NHRA events throughout 2021. Events average over 500,000 viewers per combined airings on Fox Sports 1. Exposure to more than 2 million social media followers throughout the season.
Livestream Broadcasting and Production Advertising
Branded logo and commercials on all Bandit TV livestream (YouTube/ Facebook), along with a strong rebroadcast, effectively reaching more than a 15 million viewership.
Paid Search and Organic Advertising
Targetable (Geotargeting methods) which produce immediate measurable results – reach of nearly 8.8 million engaged fans.
TV, Radio, Out-of-Home and On-Site Marketing
Reaches a wider, new audience and offers tangibility – gets your business in front of new customer opportunities – Exposure to more than 70 Regional & Local TV & Radio Stations within 8 markets.
Branded Race Day Schedules, Programs, Banners, Posters, etc.
Your featured brand will be seen millions of times in 2021 through all BBRS forms of print media.
TOTAL ESTIMATED MEDIA VALUE OF $2,687,000+
Campaign integration – Inclusion as Official Product Sponsor in select BBRS Platforms
Logo inclusion on Winter’s Racing Pro Mod NHRA Drag Car
Sixteen (16) co-created messages pushed throughout the 2021 event year
One (1) 10’ x 20’ on-site activation space featuring your company at all 8 BBRS events in 2021
Right to provide product integration/donation within BBRS events
Online access to BBRS race day marketing collateral
Twenty (20) complimentary general admission tickets at each race event in 2021
Four (4) all access employee passes
Two (2) 4’ x 8’ sponsor banners provided by BBRS to be displayed at each event in line with all other Official Product Sponsors in 2021
Four (4) live announcements at each BBRS event acknowledging your brand as Official Product Sponsor
Three (3) :30 second sponsor provided commercials featured on our exclusive Bandit TV platform
(1 pre-race commercial and 2 live race commercials)
Commercials to remain in race rebroadcast hosted on BBRS social media pages
Full networking rights with other BBRS partners
Annual fulfillment report showcasing revenue, value and benefits delivered
Designated BBRS account manager to maintain and service the relationship
BBRS will issue one (1) press release per year recognizing sponsor as an Official Product Sponsor
Right to use BBRS events to film/shoot sponsor commercial/ad
Right to produce BBRS branded merchandise for resale/giveaways
Right to use BBRS marks/logos and BBRS Official Product Sponsor designation in company advertising,
promotions, PR and packaging with BBRS approval